We Are Tranforming How India Views Early Childhood Education
STAR PARENTS
We send byte-sized, audio-visual, and gamified lessons to parents that they can practice with their children at home using readily available household materials. Our content is contextualized and available in local languages and easy to use for parents with limited or no education.
Platform delivers activity to parent groups via WhatsApp.
Parent shares in chat; boosting accountability and leveraging peer effects.
Parent & child complete simple, fun learning activity together at home.
Daycare worker provides feedback & encouragement.
Platform sends real-time behavioral nudges, social rewards, and incentives.
STAR TEACHERS
Anganwadi workers (women who lead daycare centers in India) have an extensive set of responsibilities, ranging from prenatal care to home visits and addressing the health and nutritional needs of children. Additionally, they play a crucial role in leading preschool activities.
We conduct hybrid training workshops for these workers, so they become better educators.
HOW IT WORKS FOR DAYCARE WORKERS
Daycare workers receive in person and online training.
Daycare workers get bite-sized curriculum videos every day through WhatsApp.
Daycare workers conduct activities and respond in chat; boosting accountability and creating communities of practice.
Supervisors and parents recognize daycare workers as teachers, social validation.
Platform sends real-time behavioral nudges, social rewards, and “teaching badges.”
POLICY & ADVOCACY
Real change happens with systemic alignment.
Our objective is to drive systemic shift that will benefit generations to come. We collaborate with policymakers and government officials across all levels to reframe the conversation around Early Childhood Education (ECE) and direct vital resources to this critical stage of development.